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Industry

The EDC publishes detailed reports on specific industry sectors in Sonoma County.

 


Agriculture

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The Agriculture Industry Insider examines economic opportunities and challenges in one of Sonoma County's key sectors. This report was complied by Moody's Analystics and developed in partnership with the Sonoma County Workforce Development Board. 


Craft Beverages and Wine Industry

The Wine & Craft Beverages Industry Report highlights the growth of the wine, beer, cider and spirits sectors in Sonoma County.


Financial Services

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This annual report analyzes the current conditions, long-term industry outlook, growth potential for Sonoma County’s financial sector. 


Health Industries

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The Health Industry Insider is an annual report that analyzes current conditions, the long-term industry outlook, and advantages/challenges within Sonoma County’s health sector. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.


Information Technology

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The Technology Information Industry Insider is an annual report that analyzes current conditions, the long-term industry outlook, and advantages/challenges within Sonoma County’s information technology sector. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.


Manufacturing

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The Manufacturing Industry Insider is an annual report that analyzes the current state of the manufacturing industry, the long-term outlook for this industry, and challenges and advantages in this sector. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.


Outdoor Recreation

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Sonoma County's Outdoor Recreation sector is comprised of more than 350 outdoor recreational businesses, including biking, hiking, golfing, zip lining, water sports, and equestrian activities. The County is home to nationally-recognized outdoor recreation manufacturers, such as MarmotBUFF USA, and Yuba Bikes. It contributes $731 million annually in economic impact to the local economy and provides a lucrative growth opportunity for the county’s tourism industry.


Real Estate & Construction

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This annual report outlines current conditions, the long-term industry outlook and growth potential in Sonoma County’s real estate and construction sectors. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.


Retail and Wholesale

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This annual report outlines current conditions, the long-term industry outlook and growth potential in Sonoma County’s retail and wholesale trade sectors. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.


Transient Occupancy Tax

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Transient Occupancy Tax (TOT), also know as the heads in bed tax or hotel tax, is an important indicator for determining the tourism industry's economic health. This report includes TOT data for all incorporated cities and unicorporated areas, year over year comparisions, and upcoming lodging projects. 

Now, the TOT report is available in an interactive online format! 

Explore the Data